KODO Shinari Prototype shows off
“Since launching its first passenger car, the Mazda R360 Coupe, exactly 50 years ago, Mazda has spent many years exploring the concept of 'motion,' offering customers designs that are exciting both to view and to drive. In particular, since the launch of the Zoom-Zoom brand message, Mazda has pursued the concept of more athletic and sporty motion, and has adopted dynamic designs for all Mazda models starting with the Mazda6 and followed by the RX-8 and the Mazda2. In recent years, this motion-based design has been further extended to incorporate the theme of 'motion inspired by nature', embodied in the Mazda NAGARE concept car series and the all-new Mazda5.”
What this means is the 4 Mazda Design Studios (2 in Japan, 1 in Germany and 1 in good ole America) are busy exploring the underlying design concept for all future Mazda vehicles. It is named KODO – Soul of Emotion because it is a display of the strength, beauty and tension found in the movement observed in animals. They hope to capture some of the vitality and natural cause found in the world of nature and its animals. Pictured above is the SHINARI, a prototype that captures the essence of this concept.
The Sky is calling - Mazda's new, efficient engines
Car and Driver Long-Term Test - Mazda3
Mazda releases ZoomZoom magazine
Google Earth orbits into your browser
Mazda Value - a sample comparison
What we want in our future features
Have Your Mazda and Drive it Too!
Auto Enthusiasts Take Over Miami
South Motors Mazda Makes Fun Affordable
Google Road-testing Computer-controlled Cars
Discover Zoom-Zoom With South Motors Mazda
South Motors Mazda Helps You Save Gas
South Motors Mazda Sports the 2010 Mazda3
South Motors Mazda takes a Look Ahead to the 2022 World Cup, in Miami?
Star of the Show: The Shinari Concept Bests Other Debuts to Steal Headlines
Two Wheel Touchdown for the City of Miami Beach
Drive in the New Year in a New Mazda 3
New 2011 Mazda 3ip for $159 lease per month
Mazda makes the Guinness Book again
The birth of the B-Spec Racecar
Drive away a new 2011 Mazda3ip for $139 per month lease*
The Art of Storytelling Returns
Get a new 2011 Mazda6i Sport for $189 per month lease*
Kawasaki vs. Mazda Drift Battle
Mazda climbs to top of Consumer Reports
Just how fuel-efficient is the Mazda3?
70 miles to the gallon, anyone?
Is the Mazda6 staying in America?
New Cultural Center's big plans for South Florida
Mazda3 takes on highest paved road in the world
Swimwear Edition: Funkshion Fashion Week Show
Miami Art Museum (M.A.M.) presents Second Saturdays are Free for Families
Improved 2012 Mazda2 a hit in Japan
Mazda's first pre-paid service plan...
Ready-to-go art and culture, just down the block from you
New South Mazda Lineup: 2012 Mazda3
Mazda3 named Top Safety Pick by IIHS
SkyActiv impresses auto journalists
The Spring Sales Event. All cars on sale through May 31st. Come one. Come all. Save BIG! Shop Mazda new car lease and finance offers.
Drive Value. Drive South.
